Why You Need a Health Coach

100% of the men I speak to say they want more energy, better sex, and to live beyond life expectancy, which is currently about 73 years-old.

Yet only 1% of men are self-motivated enough to check all the boxes required for that level of exceptional health.

So most men try the DIY approach, taking random supplements like Nugenix and beef liver, "exercising more," and eating less junk food, hoping they notice some improvements. They rely on the work they put in as an athlete in their 20s to carry them into their 60s.

Keyword here is 'hope' because their strategy isn't proven, it's guessing.

Best case scenario this approach just wastes time and money, but worst case is that you develop a nutrient deficiency or miss something critical like uncontrolled high blood pressure.

Then there's the handful of guys who take a different approach and hire a health coach.

They stop the guesswork and start a strategy that has evidence backing it's effectiveness.

They stop the delusional thinking that they can they are above average because they played football in high-school.

What would Kobe Do?

My friend sent me Kobe Bryant’s book Mamba Mentality for Christmas, which is chock-full of gems that explain the mindset of an exceptional athlete.

In his book, Kobe said, “Good coaches…teach you how to think and arm you with the fundamental tools necessary to execute properly.”

It’s like the classic saying:

Give a man a fish and you feed him for a day.

Teach a man to fish and you feed him for a lifetime.

A good health coach will teach you the fundamentals of how to improve your energy, metabolism, and strength, so you can execute and enjoy the benefits of those results for the rest of your life.

My Approach

My coaching strategy is through self-experimentation, where you make a change, measure the results, and compare it to the past.

It’s personalized and data-driven.

This type of method will save you years of wasted time and money on misguided trial and error.

When you use data to take the guesswork out of your health, you get quicker results, which, again, is urgent for us American men who want to live beyond our 70s.

If you want the health results that you say you want then you need to master the fundamentals.

You need a personalized approach.

You need a coach.